Branding

 

Research

Creative questionnaire, project brief and research for inspiration.

Brand Audit

Review collateral to identify project goals, brand relaunch, and concept presentations.

Print Media & Videos

Branded, print-ready templates for reports, educational tools, and more.

Brand Messaging

Core brand messaging, language and tone of voice development.

The Dementia + Decision-Making Project

Developed educational tools – 6 videos, 2 practical guides, 3 information brochures, and an interactive landing page for the project – to share practical and legal information to provide insight on supporting and empowering people living with dementia. This project is intended to support people living with dementia, as well as family or friend caregivers and care partners, and health care providers.

Project completed while employed by the BC Law Institute (BCLI).

IRSSS 30th Anniversary Charity Gala

Complete marketing rollout for . Showcased IRSSS’s refreshed youthful, trauma-informed identity for younger audiences.

My Responsibilities:

  • Silent auction (Givergy)

  • Event Photography

  • Communications strategy

  • Event planning & logistics coordination

  • Partner relationships and philanthropy

  • Media & tech support

  • Landing page and gratitude

  • Catering

  • On-site support & logistics

Project completed while employed by the Indian Residential School Survivors Society (IRSSS).

BCLI 2022 Annual Report

Full layout project (InDesign); demonstrated capacity for structured visual reporting.

Project completed while employed at the BC Law Institute.

Food Forests 101

Youth-led informational zine created in collaboration with the City of Surrey.

My Responsibilities:

  • Full layout project (Canva)

  • Content research & design

  • Hand-drawn illustrations

  • Concept & branding

  • Content writing

  • Photography

Project completed in collaboration with the City of Surrey as part of CityHive’s Urban Revision Cohort 1.

Woven Spirit Podcast

Complete marketing rollout for youth-oriented podcast. Showcased IRSSS’s refreshed youthful, trauma-informed identity for younger audiences.

My Responsibilities:

  • Video teasers

  • Graphics

  • Captions

  • Event Photography

  • Print & Digital Invitations

Project completed while employed by the Indian Residential School Survivors Society (IRSSS).

Social Templates & Brand Kit for IRSSS & FACL BC

Created cohesive Canva templates for testimonials, DYK series, newsletters, and reports; increased visual consistency and accessibility.

Project completed for both IRSSS and FACL BC.

Next
Next

Media